Crafted Compute = Abundant Intelligence.
Enabling AI access for all.
Insight:
- The AI revolution is a power-hungry beast.
- Brute-force AI inference using racks and racks of repurposed GPUs demands ever-increasing data centre power and cooling capacity.
- There is a smarter way: crafting the right tools for the job.
- Rooted in European engineering values, Euclyd builds environmentally conscious and socially responsible AI solutions.
Idea:
- Crafted Compute.
- A way of thinking in which mastery, care, and precision are the foundation of progress.
- Engineering purpose-built infrastructure instead of retrofitting yesterday’s tools for today’s problems.
- Bringing advanced inference within reach for more people in more places.
- A brand name inspired by the geometrical precision of Euclid, who many see as one of the founding fathers of what became AI.
Identity:
- Reflecting the name and the brand idea, a visual identity system inspired by Euclidian geometry.
- A visual expression of Euclyd’s precision, craft and engineering expertise.
Implementation:
- Naming
- Brand strategy & corporate positioning
- Verbal identity & guidelines
- Visual identity & guidelines
- Motion design








