We think about brands holistically.
Our Services
Brand Creation
Sector experience
Naming
Naming is tough at the best of times. But demand for Intellectual Property rights in brand names is making naming tougher.
Technology has made it easier than ever before to launch a global business. So, unsurprisingly, more are launching. And more new businesses means more new brands. And trademarks. In fact, there were almost 20 million new trademark applications in 2021. We’re very lucky to have a wonderful IP partner in Stobbs who helps us ensure that the brand names we create are ownable in the countries and categories we want. Highlights from our naming portfolio:
A name inspired by the chemical symbol for gold, to brand Britain’s most lux later living proposition.
Way cooler than anoraks. A new name for a tech consultancy.
Naming a track and map healthcare app that uses big data to manage autism and ADHD. Trayt provides GPS for the self.
IP Shop
Our IP Shop is where we sell or license our homegrown Intellectual Property.
This is an idea inspired by the challenges associated with creating ownable brand names. We create brand names for businesses that don’t yet exist, in sectors that we predict will see high growth in brand count such as data privacy, the circular economy and renewables. Then register trademarks and URLs in these brands in order to provide a turnkey solution for businesses who want an instant brand without the hassle of a long-winded origination, search and trademarking process. Below are some examples from our portfolio of licensable IP. For more information about them or other readily deployable brands, please email IP@heavenlygroup.com
Labs
Heavenly Labs is our ventures division, exploring new ways that rights owners can monetize their brand assets.
We work with IP-rich organizations to help them exploit their Intellectual Property through licensing, content creation and brand extension, considering new formats facilitated by the blockchain such as NFTs, as well as the metaverse. Our partnership with intangible asset managers, Stobbs, provides some real rigour to our offering.
The Holy Ghost
The Holy Ghost is a new service from Heavenly.
Created to support time-starved clients in this age of content and communication. At its simplest, it’s strategic word power. On more complex briefs, we collaborate to create incisive thought leadership. Researching and crafting imagination-capturing content for speeches, articles, whitepapers and presentations. Even biographies and business books.
If you need writing, write to us: holyghost@heavenlygroup.com
